Beginning Blogger How-To

Do YOU want to start writing a Product Review Blog?

Okay, so I have received many emails asking opinions on how to “begin” a product review blog. What these people do not realize is that writing a product review blog is A LOT of work, but if you want to do it, you can…

I have been a personal Blogger for many years. For years, I blogged about my life so that family members in other states could keep up-to-date on my life and then one day I entered a giveaway on a review/giveaway blog and WON! I was super excited so I started following review and giveaway blogs all over and it hit me, I could do my OWN BLOG… and do my OWN Product Reviews…

Let me stop here and remind you, it takes A LOT of time and patience to get anywhere.

These are the steps I took…

  • I started a Blog on (I chose that site since I used it before and it was free) 
  • I opened a separate email address for my new blog – if you purchase your own domain you can get your own email, but I kept a yahoo acct. 
  • I chose a random design and began writing about myself, my family, and my reasons for blogging… I wanted to be sure people KNEW who I was to make it more personal
  • I set up a Facebook Business Page, Twitter Page, Instagram Account, Pinterest Account, YouTube, and Google+ Account
  • I joined Blogger Communities… 
  • I contacted another Mom Blogger (Mommy Rantings, which is a GREAT blog with so much information) and asked her opinions on what I should do next. (Let me take a quick moment to thank Mommy Rantings, without all of her advice, I would not be the Blogger that I am!)…
  • As per Mommy Rantings advice, I wrote the first draft of my Sponsorship Letter. This is a letter that I could easily copy and paste into any email to any company. In this Sponsorship Letter I was sure to include information about my Blog and other social sites and communities. I made sure to answer the questions: why, how, what, & who…
    • Why they should sponsor a Product Review(not because I want free products, which by the way, I had one company tell me was in a request for PR that she had received.)
    • Why they should work with me – their are TONS of other Bloggers, what makes me different and what I can offer as a Blogger
    • How they go about sponsoring a Product review/ Giveaway on my Blog
    • What I will do to promote their Product review/Giveaway
    • Who I am – in this I include all my stats, including: my Alexa Rating, monthly unique followers, Blog, Twitter, & Facebook Followers, etc…
  • I then wrote a review on something I knew about and promoted it, kind of as a test…
  • At this time I wanted The Adventures of My Family of 8 to stand out a bit, so I upgraded my Blog design with Princess in Pigtails Designs… they were cost effective and I loved the other blogs they had designed. Note that they ONLY work with Blogger Blogs… 
  • I began looking for companies to work with (This takes some time and searching.) I started with emails to PR/media people or, with “May I help you with a Product Review” in the subject line but after a while I realized that was not working for me, so I changed my verbiage up… until I felt more secure. Remember you have to make it appealing so that companies want to work with you.
  • I searched everywhere, through Etsy and other sites and finally started getting “okay’s” from companies.
  • And away I went

Don’ts – Please DON’T do the following:

  • Write this – “I was wanting to know if your company would send me products to do product review on. My address is…” (Yes, this was something a Mom Blogger wrote to a company.) First of all, grammar, grammar, grammar… second, this just put a bad taste in the mouth of the company and made it seem like Mom Bloggers are only out for FREE PRODUCTS… This is so unprofessional. 
  • Slack on follow through – Always keep PR Reps and Companies informed. I send an email the day the product arrives to let them know it arrived, as well as an idea of when their review will go live. I normally take between two-four weeks and most companies are okay with that. 
  • Hound companies, if a company does not get back to you, contact them once more (sometimes emails get lost) but that is it, don’t send them ten emails!
  • Don’t forget to PROMOTE, PROMOTE, PROMOTE… I promote every single review/giveaway up to three times a day on my social sites. 

Do- Here are some Do’s that I have learned…

  • Be organized, I tell you, I was not organized in the beginning and I was soooo overwhelmed
  • Make a calendar… give yourself two weeks to a month, to try a product out! When a company agrees to a review, this is what I do… I send them an email that says, “I have your review scheduled to run from May 1st – May 15th, so I need to receive your product by April 10th… I hope this works for you.”
  • Make a document for all your sponsors to fill out so you have it on hand…I include the following on this document:
    • Contact Name
    • Contact Email
    • Company Website
    • Company Social Sites
    • Product(s) for review
    • Product(s) for giveaway
    • Discount or special for my readers
  • Keep sponsors involved, let them know when:
    • Their review will be posted
    • Their review has been posted with link
    • Their review is over

AFTER BLOGGING FOR OVER THREE YEARS things have changed a bit… 

  1. I switched to a DOMAIN – this is a MUST – offers domain names cheap…
  2. I switched to a WordPress Blog – WP offers more options… I used RL Web Designs to create my latest design and use RFEHosting!
  3. I do NOT include my stats with my Sponsorship Letter… I include a round about # and tell them that I have a Media Kit on hand if they would like one.


I hope this helps you. I am available if you need any advice or assistance and I know many, many other bloggers as well. 

By continuing to use the site, you agree to the use of cookies. more information

The cookie settings on this website are set to "allow cookies" to give you the best browsing experience possible. If you continue to use this website without changing your cookie settings or you click "Accept" below then you are consenting to this.